Experienced entrepreneur and business owner, Karl Scheible, from Sandler Training presents on qualifying sale leads with prospective buyers. 

Buyers have a system that has evolved over the years that has effectively neutralized traditional sales. There are several mistakes a salesperson might make resulting in the buyer objecting. Learn how to 'qualify hard and close easy'.

There are plenty of ways that you can make sales and build relationships with potential buyers, but it comes down to understanding the process that the buyer goes through and where the salesperson fits in. Karl Scheible from Sandler Training presents on understanding the professional buyer’s process.