41 Experts Share Their Top Takeaways from Content Marketing World 2018

I had a wonderful time attending the  Content Marketing World conference this year. This conference is seriously amazing. Not only is it a good time put on by good people, but you won't find a better line-up of speakers anywhere in the world; and for sure won't find a group of people more knowledgeable about content marketing. We thought it would be great to collaborate the top takeaways from these experts. 

Strategies for Better Content Marketing In 2019

Content is hailed as an undisputed king of the online ream and for good reasons too. The leading brands of today use it as main ammo for marketing weaponry and small organizations are hung up on not lagging behind. What is the all this about? In a nutshell, content marketing costs considerably less than traditional marketing, it generates more leads, and gives a higher ROI.

An Interview with Web Marketing and Personal Development Guru Marcus Sheridan

With all these types of videos in one’s arsenal, any budding company can be successful in the incredible trend in video sales videos. To be successful in today’s online marketplace, videos are an absolute must. It is what separated Marcus from the pack and what drives all his success in helping the next big names in online retail and sales.

Why You Should Do an Audit of Your Own Content

Andy Crestodina has been in the interactive marketing space on the internet for 18 years, during which time he’s helped thousands of people get better results online.

He’s infused his marketing know-how into a book called “Content Chemistry,” which contains some of the most useful marketing information Andy has picked up over the years.

Aside from the book, Andy spreads his knowledge through a national series of lectures and conferences.

Interview with E-Commerce Content Marketer and SEO Consultant Bill Widmer

“As far as the fusion of content and SEO, in my eyes, they’re basically one in the same. It’s nearly impossible these days to rank your website without great content on it, and the reason for the content is a lot easier to get backlinks, to then say, a product or category page.” Bill said.  

The Secrets of Chris Abraham’s Marketing Genius

Chris Abraham is a master of the digital marketing field. He’s considered a pioneer in the realms of content marketing, online collaboration, blogging, and consumer-generated media, all of which he practiced in the ‘90s.

His expertise in online marketing garnered him a place among Forbes’ Top 50 Social Media Power Influencers in 2012. He also runs his own media marketing agency called Gerris.

Follow-Up Email Campaigns: 25 Creative Ways to Engage and Convert Prospects

Your email list is one of the most import ant resources you have. But if you’re like many entrepreneurs, you aren’t quite sure how to engage with your audience in a way that converts them from readers/followers to paying customers.  He has some creative tips that will help you make your follow-up email campaigns really count.